Presentation Schedule
When HI Meets AI in Logo Design for an Interior Design Studio Class (95825)
Session Chair: Joshua Dale
Thursday, 6 November 2025 16:05
Session: Session 4
Room: Room G (4F)
Presentation Type:Oral Presentation
It is widely accepted that computing chip can process information much faster and more efficiently than human brain. When it comes to designing a logo for a retail store in an Interior Design Studio class assignment, the appropriateness of using artificial intelligence image generators has become a frequently discussed issue in assessing students’ work. That is, is it a booster or a buster. This paper compares two groups of students, some using AI image generators and the others not, assessed using design rubrics informed by Jean Piaget’s constructivist learning theory to examine their cognitive abilities and transductive reasoning. Through these group studies, the article aims to demonstrate that the visually appealing images generated or transformed by AI in the students’ works can be effectively used only during the initial design stage, providing rapid conceptual ideas for further development. However, these images are not suitable as final illustrations and cannot replace the manual techniques or the cognitive creativity of human intelligence.
Authors:
Min-Chia Young, Shu-Te University, Taiwan
About the Presenter(s)
Dr MIN-CHIA YOUNG is a University Assistant Professor/Lecturer at Shu-Te University in Taiwan
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